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Bootstrapped Web

Brian Casel (@casjam) and Jordan Gal (@jordangal) share their raw and real behind-the-scenes of their entrepreneur journeys. From bootstrapping software startups to raising money to selling and exiting businesses, to growing teams and the emotional...more

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Latest Episodes

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March 29, 2024

Creating Content & New Product Ideas

Brian's first LinkedIn post.  YouTube.  Texas.  Northeast.  Inbound vs. outbound.  New product ideas.  AI.  Ecommerce.  Customer Success.  Tapping demand. Connect with Brian: Brian's Product...

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01:05:30

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March 15, 2024

Ideas & Tech Stacks

Exploring new ideas via conferences.  Building in Laravel vs. Rails.  Training customer success.  Leveraging audience as an employee vs. founder.  Travel energy. Connect with...

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00:52:03

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March 08, 2024

The internet is a confusing place

SaaS trends. Product studio.  Pivots.  Personal energy.  Business energy.  Ecommerce Space.  Bootstrapping.  First principles.  Product idea mining.  Platform risk.  Elementary school talent shows. Connect...

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00:54:58

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February 23, 2024

Charging for Onboarding

Launching a consultancy.  Generating pipeline.  Breaking limiting mindsets.  Outsource vs. in-house SDRs.  Paid customer onboarding.  Daddy-daughter dancing. Connect with Jordan: Jordan's company, Rally Jordan...

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01:00:13

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February 16, 2024

New Directions

AI everywhere.  Zuck's shots fired.  Committing to the new direction.  Customer success.  "Starter for hire" consultancy concept.  Skiing.  Birthdays. Connect with Brian: Brian's SaaS, ...

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00:54:03

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February 02, 2024

2024 Calculus

Homepage experiments.  Marketing is too expensive.  Product-led growth.  VC game.  Bootstrapper game.  Cold outreach.  Over-correcting.  Shingles.  Vienna.  Snowboarding.   Connect with Jordan: Jordan's company, Rally...

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01:02:18