The Next Chapter in the Product

It’s been a little while but Brian and Jordan are back behind the mics. On today’s episode, they’re talking about vacations, a long first week back, marketing, big news with Carthook, cold emails, and guest features.

[tweetthis]“I wanted to get things moving and basically get things up and running, so I hired a marketer” - Brian [/tweetthis]

Here are today’s conversation points:

• Carthook, Shopify, and working together
• How Shopify works
• What cold emailers get wrong
• Conversion rates and automation
• Initial onboarding systems and portals
• Guest features
• Questioning ourselves
• Benedict Deicke’s Tweet

[tweetthis]“The wins don’t last very long. They just whiz by and then it’s just like, ‘Onto the next challenge, onto the next challenge, onto the next thing.” - Jordan [/tweetthis]

Resources:

LemList

SunriseKPI

Productize

Audience Ops

ProcessKit  

Carthook 

As always, thanks for tuning in. Head here to leave a review on iTunes.