Bootstrapped Web

Today on Bootstrapped Web we talk about a new product from Audience Ops. Brian has developed a software product called Audience Ops Calendar. He has offered it to 12 clients and based his approach on a pre-sale model. During today’s episode Brian tell us how he has developed the product. He answers why he chose  to develop a calendar, how to use his software, and how he plans to market it. If you’ve ever been curious about a SAAS development this episode will tell you the right way to go about it. [tweetthis]Getting people into your software product to pay a monthly fee is not the only way to sell your software product. - Jordan[/tweetthis] Here are today’s conversation points: Why Brian decided to launch this idea. The problems the project has had. The 3 ideal customers for Brian’s product. The features of the product. Brian’s process to develop the product. Why having a beta group is a good idea. Brian’s team building process. [tweetthis]Reach certain milestones that you are able to invite 5 paying customers. Then another 5, then another 5. - Brian[/tweetthis] Resources Mentioned Today: Audience Ops Carthook Audience Ops Calendar WP Simple Pay Pro As always, thanks for tuning in. Head here to leave a  review in iTunes.